GTA VI · VICE CITY

Miami Beach Commission Ad Value Simulator

Legislative Session: Oct 15 – Dec 31 Based on Dexerto & Commission Disclosures
Negotiation Scenarios PRESETS
$4.0M

Reported initial offer ~$3M–$4M with commission pressing for expanded yield.

$500,000

Dedicated civic fund: e.g., Flamingo football field renovation, youth programs.

Placement Density high
Miami Beach Ad Zones 3 selected
Active Placement Footprint MIAMI BEACH
Ocean Dr Lincoln Rd South Pointe Lummus Pk Mid-Beach Convention

Selected zones activate Vice City umbrella & cabana branding without historic landmark defacement.

Commission Status
Passed with Conditions
Meets revenue threshold with zoning caveats
Est. Municipal Revenue
$4.5M
$4.0M ad spend + $500k offset
Approval Probability
65%
4-3 lean with active negotiations
Dissenting Votes
1
Led by Comm. David Suarez
Public & Stakeholder Sentiment
42
Scale 0 (Hostile) to 100 (Euphoric)
Miami Beach Commission Roll Call (7 Seats) 4 YES · 1 NO · 2 ABSTAIN
Stakeholder Group Reaction POLITICAL FEASIBILITY
Local Beach Concessionaires & Hospitality 78% Favor
Miami Beach Visitor & Convention Authority 62% Favor
Anti-Crime & Civic Branding Coalition 24% Favor
Municipal Negotiation Brief COUNCIL RESOLUTION DRAFT

Resolution authorizing the City Manager to finalize ad placement rights for Take-Two Interactive / Rockstar Games' Grand Theft Auto VI marketing rollout from Oct 15 to Dec 31. Under this configuration, total municipal benefit reaches $4.5M including a $500,000 dedicated civic offset fund.

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