Nipsey Hussle: The Marathon Interactive Blueprint

Independent Music 2013

Proud 2 Pay: Crenshaw Mixtape

Slauson Ave & Crenshaw Blvd, Los Angeles, CA

Economic & Ownership Architecture

1,000 physical copies sold at $100 each with private concert access, proving direct-to-consumer patron equity and grossing $100K in under 24 hours (JAY-Z purchased 100 copies).

"It's about the principle of treating your art as valuable and directly engaging people who believe in your ecosystem."

Model Equity Split 100% Artist Owned

Marathon Community Blueprint Card