The Athletic Roster Project Benchmark
Power 4 College Football 2026 Roster Spend Explorer
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"Eleven of the top 20 spenders are in the SEC. 'This is why the Playoff is expanding.'" — The Athletic Roster Project
SEC Top-20 Dominance:
11
of Top 20
Total Power 4 Analyzed:
68
Schools
Current Conf Average:
$18.5M
Selected Playoff Tier:
Contender
Conference Spend Distributions
All (68)
SEC (16)
Big Ten (18)
ACC (17)
Big 12 (17)
SEC Spending Concentration
55.0%
of the top 20 roster budgets in college football belong to SEC programs, creating substantial competitive depth ahead of the expanded playoff.
Roster Budget Shift Simulator (
Georgia
)
Offense Roster Share
45%
Defense Roster Share
45%
NIL & Retention Reserve
10%
Offense Spend
$10.08M
Defense Spend
$10.08M
Reserve Pool
$2.24M
Georgia
SEC
Overall Rank
#2 in Power 4
Total Roster Spend
$22.4M
Conf Difference
+$3.9M
Top-20 Status
Verified Top 20
Playoff Outlook
Contender
All Ranks (1-68)
Top 20 Spenders Only
Top 10 Spenders Only
Outside Top 20
Rank ↕
Program ↕
Conference ↕
2026 Roster Spend ↕
Playoff Status ↕
Power 4 roster spend model updated successfully. 11 of top 20 spenders verified in SEC.
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