Revenue disruption protocol
Don’t scramble.
Command the first 48.
Align every revenue function around the next decision, the next owner, and the evidence that proves it happened.
SALES + CUSTOMER SUCCESS + FINANCE + REVOPS + MARKETING + LEGAL + SALES + CUSTOMER SUCCESS +
Live response board
Eight moves. Four horizons.
A resilient revenue culture is built in the moments between impact and action.
Leave the room with an owned record.