Active Phase 1 Lounges
4 Hubs
DAL, DEN, PHX, BWI
Hourly Peak Eligible Pax
842 pax/hr
Across active departure banks
Total Recommended Footprint
56,000 sq ft
Avg 14,000 sq ft / station
Estimated Buildout Capex
$50.4M
$900 / sq ft construction
Net Loyalty Value / Yr
+$18.6M/yr
Co-brand retention & day-passes
Tactical Flight Network & Station Allocation
4 Active Flagships

Click hub chips or map nodes to toggle Phase 1 launch cities. The model dynamically recalculates bank arrivals, seat turns, and wait time risk.

Phase 1 Launch (Selected)
Phase 2 Expansion Pipeline
Connecting Outstation Hub
Capacity Sizing & Access Policy Controls
14,000 sq ft
55 mins
$59
Complimentary Access Policy Tiers
Capacity Balanced

Peak flight bank seat utilization is within healthy comfort thresholds.

Station Specifications & Peak Bank Operational Metrics
4 Active Stations Modeled
Hub Airport Status Daily SWA Flights Peak Bank Flights Peak Eligible Pax/Hr Recommended Seats Seat Turnover Rate Capex Budget Est Annual Opex
Model outputs based on typical Boeing 737-800/MAX 8 175-passenger cabin load factors & Rapid Rewards member tier distributions.