TMZ Insight

Creator Subscription Paywall Economics Simulator

Baseline Representative Proof: 100,000 Media Impressions → 500 Initial Subs → $6,000 M1 Net Revenue → 12M Retained: 108 Subs | Total 12M Net: $25,776
Funnel Parameters
Quick Scenario Presets:
100,000
Estimated audience exposure from public media news spikes.
0.5%
Percent of impressions converting into paid subscribers.
$15.00
Monthly paywall subscription price tier.
20%
Commission taken by OnlyFans / Patreon / Substack.
12%
Monthly subscriber churn and cancellation percentage.
12 Mo
Timeline for cohort retention and decay projection.
12-Month Economics Summary
Initial New Subscribers 500 Converted from impressions
Month 1 Gross Revenue $7,500 Before platform commission
Month 1 Net Revenue $6,000 Net creator earnings
Subscriber LTV $125 Gross lifetime value
12M Retained Cohort 108 21.6% cohort active
12-Month Total Net $25,776 Cumulative net earnings
Monthly Revenue Breakdown (Net Payout vs Platform Take)
Cohort Subscriber Decay & Financial Breakdown
Month Active Subscribers Retention % Gross Billing ($) Platform Fee ($) Net Payout ($)
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