Every stage multiplies the prior audience.
The backend math stops $3,650 short.
Trace every assumption in the supplied Shorts funnel. Then lower two downstream rates and watch compounding turn a confident headline into a much wider range.
One funnel, two outcomes.
A 20% drop in both click and conversion rates compounds into 36% fewer sales.
A funnel is only as strong as its least verified rate.
Reconcile
Multiply from views to readers, clicks, and sales. Never jump directly from traffic to revenue.
Solve backward
Convert the revenue target into required per-channel views using affiliate value per view plus stated RPM.
Stress jointly
Downstream rates compound. Two 20% misses preserve only 64% of expected sales.
Verify externally
Use actual analytics, offer terms, refunds, production costs, disclosures, and current platform policy before investing.
Worked path
3M views become 30,000 readers, 1,500 clicks, and 30 expected sales. Affiliate and stated AdSense revenue produce $15,450 per channel.
Counterexample
At 4% click and 1.6% conversion, expected sales fall to 19.2 per channel and the three-channel total falls to $30,150.
Truth boundary
This audits arithmetic only. It does not verify traffic, conversions, suppression claims, offer compliance, refunds, costs, or income.