Total Monthly Visitors
14,200
Blended Conversion Rate
2.80%
Projected Orders
398
Estimated Revenue
$31,044
Campaign Architecture
Presets
Active Social Channels
Instagram Shoppable Reels
45% Budget
Creative Congruence (Match to PDP)
Facebook Lookalike Ads
35% Budget
Creative Congruence (Match to PDP)
TikTok Creator UGC
20% Budget
Creative Congruence (Match to PDP)
Social-to-Checkout Waterfall
Multi-Touch Attribution
Real-time drop-off modeling through impressions, clicks, store arrivals, product add-to-carts, and final checkout conversions:
Automated Flight Plan Recommendation
Re-point TikTok UGC from homepage to matching PDP to recover an estimated 84 lost monthly checkouts.
| Channel & Format | Congruence | Destination | Arrivals | Conv. Rate | Orders | Attributed Rev. |
|---|